Brilliant or False Advertising?
Perhaps the grocery store should have a sign "U Pick Bananas" because the same theory applies.
The place does a huge business so I stopped - always fascinated by successful businesses. There - I saw a poster that bragged of "No Admission". Why on earth would a U Pick charge admission. I guess on the other hand, Costco seems to get away with it.
They also offered hayrides. The hay bales were in plastic bags!
Anyways - I thought the whole thing was funny... and genius.