How to win customer and keep them for life
Tonight I read 2 books. One was “Secrets of Podcasting” by Bart Farkas. I am thinking of starting some podcasting. Have to stay on the leading edge you know. I welcome feedback on how many of you would like to listen to podcasts and how many listen to them now.I also re-read an old classic "How to Win Customers and Keep Them for Life” by Michael LeBoeuff. Awesome book. I need to figure out how to apply the lessons to a larger company. The lessons apply perfectly to a small company that sells to the public. Makes me think I should start a small business. The same principals apply to a larger company like SYNNEX. People often ask me what the secret to computer distribution is. The answer is summed up by a quote from the book :”everyone is trying to accomplish something big not realizing life is made up of the little things” (Quote by Frank Clark). Distribution is all about the little things.
posted by Jim Estill @ 9:02 PM 
2 Comments:
Thank you for the book-tips, Jim. Always interesting.
Jim,
This is the first time I have heard about podcasting. I would be interested in listen to your podcasting. Let me know when start...
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